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Universal Genève Polerouter, 1960s (Ref. 20217/5)

£1,099.99

Some watches are born from necessity, others from ambition. The Universal Genève Polerouter emerged from both. In 1954, when commercial aviation was pushing into uncharted territory—literally over the North Pole—Scandinavian Airlines needed timepieces that could withstand the extreme magnetic fields encountered at polar altitudes. They turned to Universal Genève, which handed the design brief to a promising 24-year-old named Gerald Genta.


Yes, that Gerald Genta. Before the Royal Oak, before the Nautilus, there was the Polerouter—arguably his first masterpiece and certainly one of his most understated.

This particular example, reference 20217/5, represents the civilian evolution of Genta's original polar design. By the 1960s, the Polerouter had shed its exclusive airline origins and found its way onto the wrists of those who appreciated thoughtful design over flashy statements. Reference 20217 was the steel variant—more accessible than its gold-capped sibling, yet no less sophisticated.

At 35.5mm, this watch inhabits that sweet spot of vintage proportions: substantial enough to feel purposeful, refined enough for any occasion. The dial showcases Genta's early mastery of restraint—a silvered surface punctuated by applied indices and framed by the Polerouter's signature engine-turned chapter ring. Those distinctive twisted lugs? Pure Genta, adding visual interest without sacrificing elegance.

The automatic movement inside continues Universal Genève's tradition of in-house calibres, built during an era when Swiss watchmaking prioritised durability over marketing. This was a tool watch that happened to be beautiful, rather than the other way around.


Looking at this Polerouter today, it's remarkable how fresh Genta's 70-year-old design feels. While its contemporaries often appear dated, the Polerouter's clean lines and balanced proportions remain timeless, transcending their era. It's a watch that works as well with jeans as it does with a suit—precisely what you'd expect from a design that had to perform over the North Pole and look good doing it.

For those seeking vintage character without vintage prices, or Gerald Genta design without the auction house fanfare, the Polerouter offers something increasingly rare: a genuine piece of horological history that you can actually afford to wear.


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Universal Genève Polerouter, 1960s (Ref. 20217/5)

£1,099.99 GBP
The Essentials

Make: Universal Genève
Model: Polerouter
Reference: 20217/5
Year: 1960s
Case Diameter: 35.5mm
Case Material: Stainless Steel
Movement: Automatic
Crystal: Plexiglass

Condition Report

What makes Understated timepieces an investment?

Our watches are crafted with enduring materials, timeless design, and meticulous attention to detail. Each piece is designed to retain its value and accompany you for decades, not seasons.

Do your watches come with a warranty?

Our warranty covers the mechanical movement of the watch only, unless explicitly stated otherwise. Any additional coverage will be outlined in the product listing or accompanying documentation. This warranty does not cover wear and tear, accidental damage, water damage (unless the watch is explicitly rated for water resistance), cosmetic deterioration, or damage caused by improper use.

How should I care for my watch?

We recommend keeping your watch away from extreme temperatures, avoiding prolonged water exposure unless specified as water-resistant, and servicing it every 3–5 years to maintain precision and longevity.

Do you offer international shipping and returns?

Yes, we ship worldwide. Returns are accepted within 30 days of delivery, provided the watch is unworn and in its original condition.

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We process all orders within 1–2 business days. Domestic deliveries typically arrive in 3–5 business days, while international orders may take 7–10 business days depending on destination and customs. Every order is securely packaged to protect your timepiece in transit.

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